—– [Part 1 of Labels and Safety Series] —– One of the most important functions of labels is communicating safety measures and hazard warnings. A commitment to safety protects businesses and enhances brand loyalty. Therefore, startups must include practices that will ensure the employees and customers’ well-being early on. One way to do that effectively […]
—– [Part 2 of FOMO Marketing for Startups] —– Inexpensive Promotion Strategies You Shouldn’t Miss Out On Previously, we have explained what makes FOMO marketing tick. In this article, we will explore some inexpensive techniques to kick off your FOMO campaign. The FOMO concept can help maximize the benefits of internet and social media marketing. […]
—– [Part 1 of FOMO Marketing for Startups] —– The Psychology behind the Fear of Missing Out In this blog, we’ll be tackling a spectacle that has taken e-commerce to a whole new different level. It is none other than the fear of missing out or “FOMO”. FOMO is not a new phenomenon. It’s probably […]
10 Effective Ways to Thank Customers and Increase Repeat Business Customer appreciation is a vital part of any business. Showing your clients that you’re grateful for their patronage helps earn their loyalty and build a good brand reputation. Having a good customer appreciation strategy early on can boost your business quickly. Have you ever received […]
In this fast-paced world, every second wasted is a lost opportunity to plan bigger things for your business. Here’s why enKo Products recommends switching to online postage to speed up the task of sending mail. World-renowned business author Robert Kiyosaki once said, “The only difference between a rich person and poor person is how they […]
Environmental concerns are not something that faddists just conjured up. Trash is really suffocating our planet. Burn it, and you release carcinogens into the air. Put chemicals on it, and the byproducts can leach into soil and water, killing plants and aquatic life forms. And you certainly just can’t leave it alone. Ugh! Of course, […]
If yours is a growing business and you have not outsourced to 3PL, you’re probably spending a significant amount of time sending out mail and parcels. For sure, the COVID-19 pandemic has made things a little harder, too, with most clients stuck at home and having all their needs delivered at their doorstep. If you’re looking for […]
This 2021 is a great time for your startup business to boost sales by customizing your packaging labels and storages. If you want to know the best ways to enliven your product packaging, you’ve come to the right place. Imagine yourself at lunch hour, strolling by candy shops for dessert. From which seller are you […]
A product’s identity is usually difficult to separate from its packaging. For example, when selecting food, consumers estimate its likely taste from the way it looks inside a see-through container or how it is depicted on the packaging label. The brain constantly classifies the objects it perceives—good versus bad, pretty versus ugly, sweet versus sour, […]
[Second of two parts] For part 1, read “Permanent Tags & Peelable Labels: Choose with Your Clients in Mind” Previously, we tackled label adhesives, which form part of the customers’ experience with your packaging stickers. In this blog, we shall discuss the most important part of your label: the facestock. Words cannot express the importance […]
